- Define the components of strategic management and discuss the three levels of strategy.
- Explain the strategic management process.
- Summarize how SWOT analysis can be used to evaluate a company’s strengths, weaknesses, opportunities, and threats.
- Explain three approaches to corporate-level strategy: portfolio, the Boston Consulting Group (BCG) matrix, and diversification.
- Describe Michael Porter’s competitive forces and strategies.
- Compare and contrast the globalization, multi-domestic, and transnational strategies for global business.
- Explain organizational dimensions that managers used to execute strategy
Những nhà lãnh đạo kinh doanh tốt tạo ra tầm nhìn, xác định rõ tầm nhìn, mạnh mẽ nắm lấy tầm nhìn và không ngừng thúc đẩy nó tới khi hoàn thiện.
